Refresh Notino – Notino

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Logo for screens

RGB Light background
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Logo for print

CMYK Light background

Logo for screens

RGB Dark background
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Logo for print

CMYK Dark background

Logopack

All versions
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Notino basic DNA

Notino should retain its main distinguishing feature, which is white lettering on a black, very dark or a sufficiently contrasting background.

Safe zone

This is the space around the logo, defined by the size of the square of the letter "O " No surrounding graphic elements (logos, texts, images, page borders, etc.) must interfere with this space to avoid disturbing the mark. In most cases, the logo is in the surrounding context of other elements from which it is distanced and distinguished by the space of the protection zone.

Primary colours

These main colours create the basic visual character of the brand.

Warning

Notino Strong Pink is intended only as an accent, highlight color. It must not be used in large areas and its weight is a maximum of 1% of the area.

Notino Black
#000000
Notino White
#FFFFFF
Notino Strong Pink
#DC0069
Notino Black
rgb(0, 0, 0)
Notino White
rgb(255, 255, 255)
Notino Strong Pink
rgb(220, 0, 105)
Notino Black
0-0-0-100
Notino White
0-0-0-0
Notino Strong Pink
0-95-27-0
Notino Black
Process Black C
Notino White
Process White C
Notino Strong Pink
214 C
Notino Black
Process Black U
Notino White
Process White U
Notino Strong Pink
214 U
Notino Black
RAL 9017
Notino White
RAL 9016
Notino Strong Pink
RAL 4010
Notino Black
S9000-N
Notino White
S0300-N
Notino Strong Pink
S 2065-R20B
Notino Black
N/A
Notino White
N/A
Notino Strong Pink
N/A

Secondary colours

Secondary colours in the visual identity serve to expand the main colour palette and provide greater visual variation. They help to highlight important elements and create contrast for better legibility and aesthetic impression.

Yellow Dragon
#F4DC7A
Chameleon Skin
#CCDBAA
Light Nude
#E8D1BA
Light Sky Blue
#B6C1ED
Pastel Violine
#CAADEB
Light Pink
#F49AC5
Light Coral
#FF9380
Yellow Dragon
rgb(244, 220, 122)
Chameleon Skin
rgb(204, 219, 170)
Light Nude
rgb(232, 209, 186)
Light Sky Blue
rgb(182, 193, 237)
Pastel Violine
rgb(202, 173, 235)
Light Pink
rgb(244, 154, 197)
Light Coral
rgb(255, 147, 128)
Yellow Dragon
0-5-59-0
Chameleon Skin
16-0-31-0
Light Nude
10-25-40-0
Light Sky Blue
70-30-0-0
Pastel Violine
14-35-0-0
Light Pink
0-60-0-0
Light Coral
0-56-48-0
Yellow Dragon
2004 C
Chameleon Skin
2260 C
Light Nude
489 C
Light Sky Blue
2113 C
Pastel Violine
2073 C
Light Pink
204 C
Light Coral
2344 C
Yellow Dragon
N/A
Chameleon Skin
N/A
Light Nude
N/A
Light Sky Blue
N/A
Pastel Violine
N/A
Light Pink
N/A
Light Coral
N/A
Yellow Dragon
085 80 50
Chameleon Skin
120 80 20
Light Nude
050 80 20
Light Sky Blue
280 70 25
Pastel Violine
300 60 30
Light Pink
350 60 45
Light Coral
030 60 40
Yellow Dragon
S 1040-Y
Chameleon Skin
S 1015-G20Y
Light Nude
S 1515-Y70R
Light Sky Blue
S 1040-R70B
Pastel Violine
S 1040-R50B
Light Pink
S 1050-R20B
Light Coral
S 1050-Y90R
Yellow Dragon
N/A
Chameleon Skin
N/A
Light Nude
N/A
Light Sky Blue
N/A
Pastel Violine
N/A
Light Pink
N/A
Light Coral
N/A

Brand Patterns

They are used as a graphic element of the brand in a unified visual communication of the company. The use of the pattern is not strictly defined and their application can be used both in the entire given format and in part of it.

Download graphic patterns (SVG, PNG)

Download

Brand Icon

A simplified visual representation of a brand designed primarily for small digital formats. It is used, for example, as an app icon, favicon, social media profile picture, avatar or identification element in a digital environment.

It is based on the main visual system of the brand, but must remain simple, easily recognizable and readable even at very small sizes.

Warning

Minimal size is 16x16 px

Download Brand Icon source (SVG,PNG)

Download

Primary fontface

The official font of Notino is Roboto. It is open source and therefore available to everyone without licensing restrictions.

Warning

Roboto Bold, Black, Italic, and Thin fonts may only be used in content for emphasis. Do not use as headings, subtitles, or display.

refresh-typo@1920-2x.webp

Download font

Open

Used font styles

Light 300
Regular Italic 400
Medium 500

Font Information

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Glyphs

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Font Tester

36 px
Test how this font looks at any size with your custom text.

Secondary use of the logotype

Do not use this negative version with a white background! In cases where it is not possible to use the white Notino sign, it is okay to implement a positive version. However, we should always look for a solution to prioritize the basic variant with white text.

Warning

The use of this version must always be consulted with the internal graphics department.

Prohibited uses

Prohibited changes to the logotype
/ Do not change the ratios
/ Do not rotate
/ Do not change the font
/ Do not change the colour
/ Do not use negative logotype with frame